Meet Porshia Dragut, a shining example of a young businesswoman making waves in the beauty industry in 2023. From the age of 16, she ventured into retail work, but her true passion ignited at 18 when she began experimenting with nail art as a hobby. What started as a creative outlet soon transformed into a burning desire to build something of her own.
With unwavering determination, Porshia took the leap and founded “Beauty With Porshia,” a haven for nail enthusiasts seeking personalised and unique experiences. Unlike conventional nail bars, she offers one-on-one attention, allowing clients to express their individuality through tailor-made nail designs. Her passion for making others happy through beauty services became the driving force behind her business.
Two years of hard work and dedication brought her business to life, and in the last four months, Porshia decided to embrace full-time entrepreneurship. Her journey wasn’t without challenges, as the outbreak of the Covid-19 pandemic brought uncertainty. However, she turned adversity into opportunity by launching a product line of gel polishes and UV lights, as well as offering press-on nail kits, allowing her to continue serving clients safely.
Reflecting on the beauty industry’s evolution, Porshia noted the significant changes in digital platforms and advertising over the past decade. With a plethora of options to create and market content, she, like many others, found herself reaching a broader audience. Moreover, she emphasised the industry’s shift towards sustainability and inclusivity, with brands increasingly adopting eco-conscious practices and promoting diversity.
Porshia’s advice to aspiring entrepreneurs is simple yet powerful: believe in yourself, stay consistent, and embrace setbacks as learning opportunities. Her story showcases the rewards that come with passion, resilience, and a relentless pursuit of dreams.
So, if you have a burning passion waiting to be unleashed, take inspiration from Porshia Dragut and set forth on your own entrepreneurial journey. Or, if you’re ready to indulge in stunning nails, get in touch with Porshia at Beauty With Porshia on Instagram: https://www.instagram.com/beautywithporshia/